Jason Karpf, Ready for Teaching and Learning
Let's talk about an education in public relations, marketing and communication. jason@jasonkarpf.com. 805-558-9000.
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Schools Where I've Taught, Lectured, Developed Courses
- Azusa Pacific Online University
- Cal State Channel Islands
- Cal State Northridge
- Everest University
- LeTourneau University
- Mid-America Christian University
- Pepperdine University
- Potomac College
- Southern New Hampshire University
- Stevens-Henager College
- UC Santa Barbara Extension
- University of Denver, University College
- Virginia College
Category Archives: Social Media
Three Examples of Bad PR–Q4, 2012
In the final hours of 2012 (Pacific time), I present three examples of bad PR from the fourth quarter of the year. BBC–The British Broadcasting Corporation, one of the world’s most respected media organizations, suffered massive public relations damage with … Continue reading
Posted in Bad PR Examples, Marketing, Public Relations, Social Media
Tagged BBC, BIC, BIC for Her, Ellen DeGeneres, Facebook, Instagram, ITV, Jimmy Savile scandal, Newsnight, privacy, Tumblr, Twitter, YouTube
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V for Victory and Viral
July 19 marks the anniversary of World War II’s “V for Victory” campaign. A New York Times article of the day describes it as a “nerve war” against the Nazis in occupied Europe. Launched by the BBC, championed by Winston Churchill, and executed by countless … Continue reading
Now Serving: Corn Sugar and Pink Slime
What’s in a name? Ask food companies contending with perception issues centering on names ascribed to their controversial products. The manufacturers of high fructose corn syrup are going to court to preserve the right to use their rebranding, “corn sugar.” … Continue reading
