Guest Post on Wal-Mart’s Black Friday Blues

Click here to read my guest post on entitled “Wal-Mart’s Black Friday Blues: Coping with the Pepper Spray Crisis.” The post examines the fallout from violence at Wal-Mart’s post-Thanksgiving sales and the crisis communication methods the company should employ to stem reputational damage.

About jasonkarpf

Nonprofit Pro. Adjunct Instructor—Marketing, Communication
This entry was posted in Bad PR Examples, Public Relations and tagged , , , . Bookmark the permalink.

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