Author Archives: jasonkarpf

About jasonkarpf

Nonprofit Pro. Adjunct Instructor—Marketing, Communication

Social Media: Vast Wasteland 2.0

The golden era has ended…yet again. Media and movements (often entwined) arise and thrive in this so-called gilded time. We marvel at new capabilities, new ideas, new diversions. But then the luster dulls. It is happening to social media–and by … Continue reading

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Father of Fundraising: Charles Sumner Ward

Throughout my study, practice and teaching of public relations, I have examined the work of the discipline’s pioneers such as Ivy Lee and Edward Bernays. In similar fashion as a fundraising professional, I have noted this discipline’s pioneers. Prominent among … Continue reading

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RIP, Billy Graham

The Rev. Billy Graham has passed away at 99. He is hailed as the most noted American evangelist of the 20th century. He is also rightfully lauded as a media pioneer, a brilliant communicator who was versed in print, broadcast, … Continue reading

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