Jason Karpf, Ready for Teaching and Learning
Let's talk about an education in public relations, marketing and communication. jason@jasonkarpf.com. 805-558-9000.
Category Archives: Marketing
Sales Vs. Marketing 2017
Forbes presents an excellent article on unifying sales and marketing. Note the emphasis on content and joint keyword strategy among its many important points. This article leads me to repost my entry from a few years back on sales and marketing … Continue reading
Posted in Marketing, Uncategorized
Tagged Content Marketing, Forbes, Godzilla, Jason Karpf, Keyword Strategy, King Kong, Marketing, Philip Kotler, Sales, Sales Support
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Clinton and Pollsters Lose
On November 8, Hillary Clinton lost her bid for president of the United States. “Shocking” and “upset” were some descriptions of the defeat. National and state polls had put Clinton ahead for most of the race. News media conveyed the … Continue reading
Whole Foods, the Life Cycle and the Matrix
Whole Foods announced the opening of its first 365 by Whole Foods Market, a smaller store concept than its main outlets, stocking fewer and less expensive items. The store name is based on Whole Foods’ lower-priced private label. The company’s … Continue reading
Posted in Marketing
Tagged Ansoff's Matrix, Jason Karpf, Kroger, organic food, Product Life Cycle, Wheel of Retailing, Whole Foods
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