Category Archives: Marketing

Sales Vs. Marketing 2017

Forbes┬ápresents an excellent article on unifying sales and marketing. Note the emphasis on content and joint keyword strategy among its many important points. This article leads me to repost my entry from a few years back on sales and marketing … Continue reading

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Clinton and Pollsters Lose

On November 8, Hillary Clinton lost her bid for president of the United States. “Shocking” and “upset” were some descriptions of the defeat. National and state polls had put Clinton ahead for most of the race. News media conveyed the … Continue reading

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Whole Foods, the Life Cycle and the Matrix

Whole Foods announced the opening of its first 365 by Whole Foods Market, a smaller store concept than its main outlets, stocking fewer and less expensive items. The store name is based on Whole Foods’ lower-priced private label. The company’s … Continue reading

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