Read my novel—Brimstone 1
Read my novel Brimstone 1, the story of the first Christian rocket. Buy it at Amazon.
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Jason Karpf, Ready for Teaching and Learning
Let's talk about an education in public relations, marketing and communication. jason@jasonkarpf.com. 805-558-9000.
Category Archives: Public Relations
The Affront of Front Groups
In “Law and Ethics for Public Relations,” a course I developed for Mid-America Christian University, we will study front groups, “an organization that purports to represent one agenda while in reality it serves some other interest whose sponsorship is hidden or rarely mentioned.” This definition comes from Sourcewatch.org, one of many organizations dedicated to communications […]
Posted in Bad PR Examples, Public Relations
Tagged Carl R. Byoir, Coca-Cola, Donald Trump, Front Groups, Global Energy Balance Group, Hill and Knowlton, Jason Karpf, Patricia J. Parsons, Paul Manafort, PRSA, Sourcewatch, Tobacco Industry, Tobacco Industry Research Committee, Vladimir Putin
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Fake News and Real Gatekeepers
In the wake of Donald Trump’s election, fake news has become a major news topic (note the irony). These are fabricated stories published on the web, designed to stimulate traffic with sensational headlines and claims. The sites presenting fake news … Continue reading
Posted in Media, Public Relations, Social Media, Web Content
Tagged Dan Rather, Donald Trump, fake news, Jason Karpf, Jeffrey Herbst, mainstream media, media literacy, Newseum, Pizzagate
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Clinton and Pollsters Lose
On November 8, Hillary Clinton lost her bid for president of the United States. “Shocking” and “upset” were some descriptions of the defeat. National and state polls had put Clinton ahead for most of the race. News media conveyed the … Continue reading