Category Archives: Writing


Two pieces I’ve recently highlighted deal with a dominant topic in marketing and communications: Search Engine Optimization, or SEO. On this blog, I linked to an excellent SEO article by my colleague Matt Dalton. On my Facebook page, I linked … Continue reading

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Guest Post: Matt Dalton on SEO Tips

Matt Dalton is a marketing executive with nearly two decades of experience. He holds an MBA from Woodbury University and is a first-rate strategist and leader. I would like to share Matt’s article “Simple Search Engine Optimization (SEO) Tips.” This … Continue reading

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Quick Thoughts on Copywriting

(Originally posted on my blog “Release”) A colleague asked me to put together some quick thoughts on copywriting for his staff. Upon receiving them, he suggested that I post them to my blog. So here they are. Note: I learned … Continue reading

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