Jason Karpf, Ready for Teaching and Learning
Let's talk about an education in public relations, marketing and communication. jason@jasonkarpf.com. 805-558-9000.
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Tag Archives: Apple
What’s an iPad Pro Ad?
In a class I’m teaching at North Central University, Principles of Advertising, we’ve discussed the recent television commercial for iPad Pro. A adolescent girl travels her neighborhood toting the device. Using the iPad Pro (accessorized with Apple Pencil and Smart … Continue reading
Microsoft and the Cash Cows
Microsoft has announced that its new Windows 10 will be a free upgrade for a wide range of current Windows users. This accompanies the company’s similar offers of free Microsoft Office apps for users of iOS and Android systems. Windows … Continue reading
Posted in Marketing
Tagged Android, Apple, BCG Matrix, Cash Cow, Cloud Computing, iOS, Jason Karpf, Microsoft, MS Office, Satya Nadella, Steve Ballmer, Windows 10
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Microsoft’s New Tablet: Scratching the “Surface”
Microsoft has finally turned rumor into fact by launching its branded tablet, the Microsoft Surface. The software giant is taking several calculated risks as personal computing is changing, with Apple leading the shift by defining mobile devices with the iPhone … Continue reading
Posted in Marketing, Public Relations
Tagged Apple, Apple Store, Best Buy, dual distribution, Hewlett-Packard, iPad, Jason Karpf, Microsoft, Positioning, Surface, SWOT analysis, tablet, Xbox
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