Jason Karpf, Ready for Teaching and Learning
Let's talk about an education in public relations, marketing and communication. jason@jasonkarpf.com. 805-558-9000.
Tag Archives: Wheel of Retailing
Whole Foods, the Life Cycle and the Matrix
Whole Foods announced the opening of its first 365 by Whole Foods Market, a smaller store concept than its main outlets, stocking fewer and less expensive items. The store name is based on Whole Foods’ lower-priced private label. The company’s … Continue reading
Posted in Marketing
Tagged Ansoff's Matrix, Jason Karpf, Kroger, organic food, Product Life Cycle, Wheel of Retailing, Whole Foods
Leave a comment
Big Wheel (of Retailing) Keep On Turning
This week in the marketing course I am teaching, we are studying the wheel of retailing. This concept describes how retailers enter the market and evolve, a cycle that creates opportunities for new entrants. As explained in our textbook, Marketing: The … Continue reading
