Read my novel—Brimstone 1
Read my novel Brimstone 1, the story of the first Christian rocket. Buy it at Amazon.
Jason Karpf, Ready for Teaching and Learning
Let's talk about an education in public relations, marketing and communication. jason@jasonkarpf.com. 805-558-9000.
Tag Archives: Wheel of Retailing
Whole Foods, the Life Cycle and the Matrix
Whole Foods announced the opening of its first 365 by Whole Foods Market, a smaller store concept than its main outlets, stocking fewer and less expensive items. The store name is based on Whole Foods’ lower-priced private label. The company’s … Continue reading
Posted in Marketing
Tagged Ansoff's Matrix, Jason Karpf, Kroger, organic food, Product Life Cycle, Wheel of Retailing, Whole Foods
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Big Wheel (of Retailing) Keep On Turning
This week in the marketing course I am teaching, we are studying the wheel of retailing. This concept describes how retailers enter the market and evolve, a cycle that creates opportunities for new entrants. As explained in our textbook, Marketing: The … Continue reading
